Our Story

Ever since moving to the United States, we’ve found ourselves yearning for the deliciously sweet and sometimes salty Scandinavian candy that we love. In fact, whenever someone asked us what we missed most from home, it was a running joke between us to say simply: the candy. This craving may not seem so dire, but many Scandinavians have an insatiable sweet tooth and take their candy very seriously. On Saturdays in Sweden, there’s even a tradition called Lördagsgodis—or “Saturday candy”—where families visit their local sweet shops to stock up on weekly treats.

In March 2010, we made the life-altering decision to sell everything we owned and open the first Scandinavian candy store selling bulk candy in the U.S. When we opened the doors of Sockerbit in New York City, we were met with so much love from emotional Swedish customers who had longed for a taste of home. As more people discovered our unique, life-changing Scandinavian sweets, the demand grew beyond our dreams.

Now based in sunny Los Angeles, California, we’re proud to operate our flagship store here while shipping our candy all over the U.S. and beyond through our online shop. While our NYC store was an unforgettable chapter in our journey (we closed it in November 2020), our mission to bring joy through authentic Scandinavian and European candy continues stronger than ever.

Thank you for being part of our story—we’re so glad you’re here!

xx,

Stefan and Florence